Google Cloud / Brand Identity / Google (2018)

cloud_then_now

giant_cloud

cloud_sys_1

cloud_lobby

sundar

cloud_backpack

sundar_thomas

next_banner

A simple mark that quickly signals Google Cloud to serve as a shorthand for Google's fastest growing division. The symbol and its family of logos are now seen all over the world from television commercials to corporate campuses and the Las Vegas Sphere.

Role: Creative Lead, Google Cloud
Partners: VSA, Kris Newgren, Mattias Mackler