Google Cloud / Brand Identity / Google (2018)

cloud_then_now
giant_cloud
cloud_sys_1
cloud_lobby
sundar
cloud_backpack
sundar_thomas
next_banner

A simple mark that quickly signals Google Cloud to serve as a shorthand for Google's fastest growing division. The symbol and its family of logos are now seen all over the world from television commercials to corporate campuses and the Las Vegas Sphere. 

Role: Creative Lead, Google Cloud
Partners: VSA, Kris Newgren, Mattias Mackler